Mason, Ohio
Sales
- Identify, measure, and quantify marketplace trends and opportunities. Collaborate with retailer on Beverage Category Learning Agenda.
- Develop category plans that meet retailer & PBC objectives while following the Customer Centric Insights 360 process (internal category management process).
- Present strategic insights to retail customers to support selling initiatives, and gain alignment of major initiatives at multiple levels of the organization.
- Provide retailer with category and division specific opportunities & action plans that drive retailer & PBC priorities.
- Create customized retailer specific selling stories leveraging all available selling materials & enablers provided by HQ.
- Contribute to innovation sell-in by presenting consumer/category story.
- Teamwork is essential in this role, as this person will work very closely with the account sales leads, other supporting bottlers in the retailers area, as well as the retailer
- Drive brand and category growth by implementing best-in-class solutions.
- Soft skills: Comfortable presenting ideas and concepts to groups of varying seniority and levels within an organization; ability to contribute in a cross-functional team environment.
Professional/Academic Experience:
- Bachelor's Degree Required
- 3+ years experience in Insights/Category Management /Sales background with consumer packaged goods organization (Beverage industry or DSD preferred)
- High proficiency in Excel and PowerPoint and solid knowledge of Syndicated POG and Consumer Panel information (IRI Symphony platform)
- Working knowledge of Kroger shopper and POS data; dunnhumby and Market 6 a requirement
- Strong analytical skills: ability to link strategies and objectives to develop a plan
- Excellent communication skills: ability to send and receive information clearly and concisely
- Planning/organization skills; ability to make decisions and solve problems; ability to seek out and optimize PepsiCo information sources outside of the Kroger team when needed
- Solid leadership skills
- Must be willing and able to travel up to 20% of the time
0 comments:
Post a Comment