Job Description Americas Marketing Manager( Job Number: 1400039X)

Unposting Date  : Mar-23-2014, 6:59:00 AM Schedule  : Full-time Primary Location  : United States-Texas-Lewisville-Lewisville TX - TIGI HQ Shift  : Day Job Job  : Marketing Travel  : Yes, 75 % of the Time  Description   Director of Marketing, TIGI Americas   Job Summary The Director of Marketing, TIGI Americas will identify and manage business-building initiatives needed to grow the TIGI and Alberto brands in the Americas market through all channels, including direct, distributor, LATAM, Canada and chains. Duties and Responsibilities Identify and execute business-building initiatives needed to accomplish short and long-term goals of the TIGI brands in the US market Manage and inspire the TIGI Americas Marketing team to drive a bias for action and provide direction for day to day tasks Work with Brand Development to drive brand, innovation and promotional strategy for the Americas Support and champion our brand strategy, marketing principles, and organizational values Main Accountabilities Motivate and support sales team to accomplish sales goals, objectives and key initiatives Identify and execute business-building initiatives needed to accomplish short and long-term sales goals specific to all channels and brands Manage the development and execution innovations and promotions to drive sales Gain deep understanding of the goals and objectives of the customers within the channels and use this information to develop detailed customer profiles and plans Develop initiatives to improve  the In Crowd salon loyalty program Support and champion our brand strategy, marketing principles, and organizational values through the planning and execution of a strong media plan, including digital, social and print for both trade and consumer markets Manage and drive all trade and consumer public relations activities while managing relationship with public relations agency for consumer-focused outreach Manage TIGI Americas only businesses, including TIGI Cosmetics, TIGIPro appliances, Tresemme 4+4, Nexxus Professional and Folicure Manage all agency relationships, including Mindshare, Siren and other web, digital and marketing agencies Manage the concept and direction for all trade shows, sales meetings and World Release events Direct Reports/Key Interfaces May have 8-12 direct reports Lead cross-functional and agency teams Key Requirements Minimum 10 years of marketing and/or sales experience, preferably in consumer products or beauty industry Experience in professional haircare market a huge plus Bachelors degree required Masters Degree in related field preferred Microsoft Office (Highly proficient in PowerPoint, Excel, Word) Excellent oral and written communication skills Analytical/quantitative skills, complex project management skills, team leadership skills, strategic thinking and leadership skills, coaching skills Proven record of drive and initiative with outstanding interpersonal and communication skills Ability to operate in an aggressive, dynamic environment, and to provide innovative approaches in a team-based structure Technical experience with consumer panels and/or shopper loyalty database is beneficial; customer/retailer orientation a plus Unilever offers a competitive compensation package which includes: Medical & Dental Plans, Life Insurance, including eligible spouses, domestic partners & children; Health Care Flexible Spending, Dependent Care, 401k Savings Plans, Tuition Reimbursement, Paid Vacation and Holidays. Please note: as part of the job application, you will be asked to complete an online assessment. Completion of the assessment is mandatory in order to be considered. Please allow yourself plenty of time to complete both the application and assessment. If the assessment is filled out partially or not at all, it will adversely affect the progress of your application. Please be aware that you will have to complete the assessment at once as you will be unable to return to it later. Unilever is an equal opportunity employer. It prohibits discrimination based on age, color, disability, marital or parental status, national origin, race, religion, sex, sexual orientation, gender identity, veteran status or any other legally protected status in accordance with applicable federal, state and local laws. Employment is subject to verification of pre-employment drug-screening results and background investigation.

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