Job Location: San Diego, CA
Job ID: 00109374-1
We
have an exciting opportunity on a team that is defining how we use
analytics to transform customer experiences, accelerate business growth
and optimize ROI. We are looking for a data-driven leader with excellent
analytical skills and web analytics experience.
Responsibilities:
- Partner with product managers, marketing, and engineering to enable decision support and key customer insights through web tracking metrics.
- Study website behavior patterns using site metric tools to analyze and optimize business results and user experience.
- Uses quantitative data gathered with software measurement tools, traffic extracts, click streams and drill-downs to develop an understanding of customer behavior, demographics and lifecycle.
- Coordinates report requirements with internal customers to meet business objectives.
- Applies statistics-based market intelligence to business issues and formulates recommendations.
- Typically requires proficiency in web analytics applications, strong database skills and technical understanding of website architecture.
- Create dashboards by pulling data from different sources and present them to management team
- Collaborate with external partners such as Agencies to assist with data collection and reporting
- Focus reporting and analysis holistically through end to end funnel metrics for campaign and non campaign channels: click-stream analysis, outcomes analysis, search analysis, multivariate testing analysis.
- Partner within the team to measure impact of website strategy to campaign channels (search & direct marketing), online demand generation, business unit financial performance, product mix, affiliates etc.
- Answer ad-hoc analytic questions and train users to self serve standard reports leveraging Tableau
- Ensure site tagging is optimized to provide crystal-clear visibility into the impact and value of new initiatives and product releases
- Pursue data quality, troubleshoot data validation, and see issues to resolution
Qualifications
- 5-8 years experience in web analytics decision support and website optimization for online/ecommerce businesses.
- Deep subject matter expertise with SQL and Omniture Site Catalyst Understanding of complex web ecosystems, best practices, and ability to put this knowledge into action
- Ability to tell stories with data, educate effectively, and instill confidence in recommendations, motivating others to act on them
- Strong analytical and problem solving skills: able to develop and use structured approaches to identify root causes and recommend resolutions: can present results in meaningful terms
- Project Management skills and ability to manage multiple projects simultaneously to meet objectives and key deadlines
- Excellent verbal and written communication skills
Imagine
a career where your creative inspiration can fuel BIG innovation.
Year-over-year, Intuit has been recognized as a best employer and is
consistently ranked on Fortune’s “100 Best Companies To Work For” and
Fortune World’s “Most Admired Software Companies” lists. Immerse
yourself in our award winning culture while creating breakthrough
solutions that simplify the lives of consumers and small businesses and
their customers worldwide.
Intuit
is expanding its social, mobile, and global footprint with a full suite
of products and services that are revolutionizing the industry.
Utilizing design for delight and lean startup methodologies, our
entrepreneurial employees have brought more than 250 innovations to
market – from QuickBooks®, Quicken®, and TurboTax®, to GoPayment,
Mint.com, big data, cloud (SaaS, PaaS) and mobile apps. The breadth and
depth of these customer-driven innovations mean limitless opportunities
for you to turn your ingenious ideas into reality at Intuit.
Discover what it’s like to be part of a team that rewards taking risks
and trying new things. It’s time to love what you do! Check out all of
our career opportunities at: http://jobs.intuit.com/. Intuit is an Equal Opportunity Employer.
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